My work sits at the intersection of partnerships, markets and international environments — often where organisations are looking to move, not just plan.
Over the past two decades, I’ve worked across South Africa, London and Norway, building and scaling businesses, supporting market entry and cross-border growth.
Earlier in my career, I co-built and scaled a digital business supporting more than 200 companies with web, SEO and growth strategy. I built teams, worked directly with founders, and focused on delivering real commercial results.
Since then, I’ve worked across enterprise sales, consultancy and international expansion, including involvement in businesses that have scaled through to successful exit.
Most of my work sits around strategic partnerships, market expansion and cross-border growth — often in environments where relationships, trust and access are what actually make things happen.
Alongside this, I serve as Board Director at the British-Norwegian Chamber of Commerce, supporting business collaboration between the United Kingdom and Norway.
Over time, I’ve built strong relationships across business and international networks, and I’m at my best where the right people, ideas and opportunities come together.
I operate where strategy meets execution — where relationships matter, and where connecting people, markets and ideas creates lasting value.
The most valuable opportunities rarely appear in isolation — they emerge when the right people, ideas and markets connect.
I’m often involved in situations where organisations need to move from intent to execution — particularly across markets, partnerships and international environments.
